"What's In Your Wallet?"

I enjoy watching the Capital One varied commercials on What's in your wallet? campaign...especially the one with comedian David Spade with his embodiment of a lousy customer service rep. The scene is set with Spade working as an employee for a rival company who comes up with inventive ways to say "No" to every caller who wants to redeem rewards such as airline miles.

It is an interesting finding that in one month Capital One spent over 5 million advertising dollars to become an unforgettable way to conveniently send consumers in debt on stuff that they think they need.

The question to every Christ-follower is what have we reserved in our wallets for the cause of world missions - funding the spread of the gospel to every nation and people group of the world?

What's in your wallet?