Wednesday, June 12, 2013

Reaching Young Dads Beyond Father's Day


Father's Day is fast approaching, and now, more than ever, local churches are gearing up their car shows and carnival/cook out environments for his big day.  There's no better day of the year to reach out to Pop.  Correction:  Actually, every Sunday is the day to reach out to fathers...and, young fathers, in particular!  Here's why...
Dads, with kids still living at home, are more times than not the gateway to reaching and strengthening women, children and families.  A well-known survey revealed that if a child is the first person in the family to accept Christ and join the church, it is a 3.5% chance that the rest of the family will follow. If the mother is the first, that percentage goes to 17%. But if the father is the first to accept Christ and join the church, the rest of his family will follow 93% of the time!
Secondly, there is a great cry from suffering generations to end the fatherless epidemic.  The media has targeted the young male audience seemingly from every angle.  Worldly pressure has always been to choose self and act irresponsibly to any role that becomes inconvenient.  Society is stroking that vibe.  However, anthropologist Margaret Meade said, “The supreme test of any civilization is whether it can socialize men by teaching them to be fathers.”  There should be no better qualified institution to aggressively offer such training than the church.  The body of Christ is the hope for the young family and consequently the culture.
With that said, here are four critical points to consider when going after young dads:
1. Reaching the young family man starts with what your church offers his kids.
Nothing speaks more quickly to the heart of a dad than what his kids enjoy.  Energetic, animated, safe and current ministry to children will keep them coming back.  A secure environment for his children will yell positively at his protective side.
2. Having a “man” day at your church is a good start, but not an end in and of itself.
Father's Day outreaches aren't about scratching a proverbial itch.  And, having a yearly focus on men without endeavoring to reach them on purpose throughout the year is like trying to swat a fly with a broom (it comes across too heavy too quickly without hitting the intended target).  Design your church's ministry to go after the young dad as your primary audience.
3. Décor and discipleship are golden when appealing to men. 
Evaluate the entire look and feel of the church facility.  Keep in mind these “v’s” for the worship experience: visual in presentation; vicious about time; vocal for strong themes.  PowerPoint and props, starting and ending on time, and not being afraid to talk about tough subjects and calling for their commitment are the details of sustainable ministry to young men. And, sing songs primarily with "victorious, conquering" language, not the "hold me close, feeling your caress" kind of worship love songs.
4. The pastor is directly and indirectly the primary minister to men. 
Leadership is the key.  Ministry to men must be led from the top and promoted as the primary direction.  And, even though all ministry cannot and must not be led directly by the lead pastor, their involvement is critical to its ability to thrive (and, in many cases to its survival).
David Murrow, from his book Why Men Hate Going to Church, said these strong words: “You cannot have a thriving church without a core of men who are true followers of Christ. If the men are dead, the church is dead.”  Be challenged to read all you can about how to go after an effective young dad outreach.  Go to a men’s leadership conference or training event.  Learn all you can to better yourself as a leader of men.  And, watch the strength and health of your church increase.  For sure, reach men on Father's Day, but attract young dads all year long!

What can your local church do to better your outreach to young fathers all year long?

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